Brand Strategy

Strategic tools for your business brand

Delineate your business

The strategic part of our six step process is to understand your business, and it's goals and challenges before we even look at what visual solution we can design.

Process

STRATEGY

Strategy makes up the first four of our six step process. Why? Because then steps five and six fall into place to create a more successful design solution.

1
Delve
2
Discover
3
Define
4
Develop
5
Design
6
Deliver
features

What can come out of a brand strategy

From the very first day, we become a part of your team, by discovery, defining your business and developing your brand. We'll use our effective and tailored tools, workshop insight to ensure a strong collaboration.

Business Name

A name that helps progress your business

Tagline

A tagline to support your business name and positioning

Value Proposition

Clarity about what you really do for your customers

Key Messaging

What to say about your business to attract better customers.

Positioning

Understand what you are, and what you are not, and to whom

Brand Model

Map your business internally and externally – a practical business plan

pricing

We'll give you options

We set our prices to give you levels of service – to put you in control of your budget and how involved you'd like us to be. Payment options reflect the timeliness of your project, so it's also friendly on your cashflow

Design

For when you've got a plan

STRATEGY:
Basic strategy outline - but more in-depth than what an agency questionaire provides

GRAPHIC DESIGN:
Graphic design with the influence of our creative and brand strategists

DIGITAL:
Web design and build for you to write, manage and enter the final content

Delineate

Develop your brand

STRATEGY:
Tap into our suite of strategic systems and collaborate with our strategic branding team.

GRAPHIC DESIGN:
Develop a design that ties into your business strategy to support your brand

DIGITAL:
Website design, content and build (we'll even get it finished!)

Do

Build your brand

STRATEGY:
Development of your brand to support your business growth goals and plan

GRAPHIC DESIGN:
Design a brand support system that is more than a logo or promotional campaign

DIGITAL:
Web and social development, content and implementation – keeping your digital presence working for you

Let's talk about the levels of service we can provide your business to support it in it's growth – no matter what stage you're at.

Contact us

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